We’ve been working with quintessentially English women’s fashion brand Hobbs since late 2005 developing both its ecommerce site and online strategy.

Since cool and stylish British women’s fashion house Hobbs teamed up with Konstructive to create their retail website in 2005, the growth in their online turnover has been phenomenal: three times more than the market average. And like most of the retail websites we’ve designed, hobbs.co.uk has outperformed others in sales conversions per visit, in their case by double the industry average.

With our industry experience and understanding of what motivates a clothing purchase, Konstructive has helped Hobbs develop both its ecommerce site and online strategy. By working in partnership with the client, we’ve delivered an end-to-end solution that has exceeded all expectations.

Hobbs required a site to meet its main business objectives; maximising on-line sales and acquiring new customers. The selected platform, LavaSuite Commerce, has particular rich merchandising tools including a visual merchandiser and the ability to apply complex rules to the display order of products.


  • Ecommerce
  • CMS Development
  • Digital strategy
  • Programme management
  • Support + maintenance
  • System integration


  • Retail


  • LavaSuite Content
  • LavaSuite Commerce

Using LavaSuite as our base eCommerce platform and working with the Konstructive team has allowed Hobbs to confidently grow its online operation in term of both customer and transaction volumes at a pace that few others could match. Flexibility, reliability and speed are key hall marks of this solution

Sharon Lowrie, Technology and Business Change Director, Hobbs